Amazon Hikes Price Of Monthly Prime Subscriptions By $2.00

Jan 20, 2018, 03:44
Amazon Hikes Price Of Monthly Prime Subscriptions By $2.00

Amazon today raised the price of Prime from $10.99 a month to $12.99.

Although Amazon does not disclose how many active Prime accounts it has, Consumer Intelligence Research Partners estimated in September 2017 that Amazon Prime had approximately 90 million USA members; up 38% from 2016.

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Amazon also said it would raise the price of its monthly Prime option for qualified students, who will see their fees go to $6.49 a month from $5.49. The new price, plus applicable taxes, will apply to your renewals starting March 18, 2018.

The yearly Amazon Prime cost is only $99 and it will apparently stay that way moving forward. The monthly plan allows customers to cancel at anytime. With the price increase, the monthly option will now equal slightly less than $156 for a year. Annual Prime Student members continue to pay $49.

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The online retailer says its annual membership fee of $99 will not change.

Amazon Prime, like many other services out there, offers a monthly subscription to help break up the cost of a service. Amazon also said millions of Amazon Prime members voice shopped with Alexa for items, including everyday household essentials during that time frame. If you're an existing customer and you plan to renew your monthly subscription, the new prices kick in after February 18, 2018, according to Amazon. We have expanded Prime Free Same-Day and Prime Free One-Day delivery to more than 8,000 cities and towns. Its members tend to spend far more on the site than non-Prime users.

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Amazon is estimated to have around 80 million worldwide Prime subscribers, with roughly half that number estimated to be using the Prime Video service.